Tuesday, January 28, 2020
Products, Services and prices in the Free
Products, Services and prices in the Free Market Essay Price elasticity of demand is a term commonly used in economic and business studies to mean an elasticity that measures the degree of the relationship between variation in quantity demanded of a good and variation in its price. In most cases normal goods and most inferior goods price drops results into increase in the quantity demanded. But goods for which there is no substitute are generally inelastic. This type of demand is relatively associated with necessities. However, products with a high elasticity in most cases have many substitutes. (Karl 1999)            In the case of Southern Airline, there are various airlines that operate through the same part of America. Thus there are a number of substitutes in the area which means that the demand is elastic. If for example the company charge too much on its tickets, people are likely to move to the other forms of air travel in Texas. (Karl 1999) Demand for giffen goods or Veblen goods are considered to increase with increase in price. First class air travel happened to rank in the classification of giffen goods (goods whose demand increase with increase in price) so I would advice you to increases the price of the first class tickets but not for the ordinary class passages. (Henderson 2004)            On the other hand, there is a case of price inflation, during an economic bubble, consumer perception have a crucial role in explaining products’ demand in some categories. If for example you increase your prices, customers may come on the perception that you are charging higher because you are offering higher quality services. This in return will have a positive impact on the company’s revenue. (Karl 1999)            Price elasticity demand is affected by a number of factors but all of them are under one umbrella the ‘choice’. By choice we mean the power of choice the consumers of a certain good holds to give up the consumption of the said good. All this is due to consumer’s ‘perceived value’ like first class those customers value their prestige and will not do without it. So I would advice you to increase the 1st class ticket prices. Also, on the other classes based on the principle of price inflation during an economic bubble you can increase the price believing that people will perceive that there is quality improvement and respond positively thereby increasing the overall revenue. (Sowell 2004) Air travel is a basic necessity to some long distance travelers in America. This means that if price is increased they will probably not change their mode of transport. Thus change in price is not likely to affect much the change in demand since the elasticity of the product is not too elastic. I would advice you to increase the price since you offer good quality service, Air travel to some people is habitual and they will still come, most of the people who use air travel have good income and thus they will not be affected or strain financially and thus realize some decreased revenue. (Karl 1999)            Income Elasticity of demand evaluates the responsiveness of quantity demanded of good to the variation in the income of people demanding this good. It is the ratio of the percentage change in quantity demanded to the percent change in income. (Henderson 2004)            In this case, the third class travelers who are the majority have a negative income elasticity of demand. This means that an increase in income will lead to a decrease in the quantity demanded for some specific less luxurious class. Therefore if customer’s income is increased by 10%, they will tend to move to the higher prestigious classes. Also, more people who would like to travel by air and find it economically straining if their income is raised, they would travel by air that means that increase in consumer income by 10% may result to increase in the demand by same proportion. A zero income elasticity of demand would occur in the prestigious class travel. This means that increase in their income will not have an effect on their demand. (Karl 1999) AN OVERVIEW OF SOUTHWEST AIRLINES Southwest Airlines was originally started to serve three cities in Texas as Air Southwest back in 1967 by Rolling King and Herb Kelleher. These routes were Dallas, Houston, and San Antonio. It is the largest airline that operates within California, with 694 flights total in the state, 370 of which are intra-California. Currently, Southwest operates in 64 cities in 32 states, with more than 3,300 flights a day. It has notably large operations in certain airports. These airports operate non-stop flights to more than half of the Southwest system. It also uses other secondary airports which have lower costs which may or may not be, more convenient to travelers than the major airports to the same destinations such as Midway Airport in Chicago and Fort Lauderdale-Hollywood International Airport. The company offers both the local and international airline services. An average of three quarters of Southwest passengers is local passengers, meaning only a quarter of all passengers are connecting passengers. This is relatively higher than most airlines, where travelers often connect in hub cities. Southwest Airlines has also set a goal to code share with ATA and begin international codeshare services or ticket for international flights in 2009. Destinations that may be served by this include Canada, the Caribbean, and Mexico Southwest Airlines also makes exceptions to the philosophy of serving those secondary airports by flying into some larger airports in major cities, such as Phoenix Sky Harbor International Airport. Success and profitability of this company led to a common trend named after the company as The Southwest Effect. The price in the company may drop when a low fare carrier or any aggressive and innovative company comes into market. They believe that a drop in price not only doubles the customers but may quadruple them. Southwest has a program to hedge fuel prices. It purchases fuel options years in advance so to smooth out fuel costs variations. This helps the company to take market conditions advantage for example in 2000. It also hopes to take advantage of historically low prices of jet. According to its 2006 Annual Report, fuel prices have been fluctuating over the past years: 2004 82.8 cents/gallon 2005 103.3 cents/gallon 2006 153.0 cents/gallon                             www.southwest.com/about us In conclusion, it can be said that price can be increased in the case of the Southwest Airline under conventional economic assumptions of consumer rationality: that people will look for the quality not the pricing. Also, company has a relatively inelastic demand and the prices will not affect the customers. So it is advisable to raise the price also because the ‘good’ in this case is giffen good. Reference Karl E. Ray C. (1999). Principles of Economics (5th ed.). Prentice-Hall Publishers Henderson, H (2004), Supply and Demand. Kessinger Publishers Sowell T (2004). Basic Economics: A Citizens Guide to the Economy Basic Book Publishers Smith A (1982), The Wealth of Nations. Penguine Classics www.southwest.com/about us
Monday, January 20, 2020
Rhetorical Analysis of Martin Luther Kings I Have A Dream Speech
Martin Luther King Jr.’s â€Å"I Have a Dream†speech was made to thousands of people at the Washington Monument while facing the Lincoln Memorial on August 28, 1963. Dr. King called upon Americas to consider all people, both black and white, to be united, undivided and free. His rhetoric harkened back a hundred years past when the Emancipation Proclamation was enacted during Abraham Lincoln’s term as president which abolished slavery and allowed all people living in America to be equal and have equal rights. Unfortunately, in 1963, America had lost sight of this key Constitutional component instilled in the lives of many. For many years, African Americans suffered from persecution and segregation in a class-oriented society. Martin Luther King, a preacher, born in Atlanta, Georgia, tore down racial barriers that blocked effective communication in a society that ultimately led to mistreatment of high-ranking citizens. His speech brought inspiration and hope to not only African Americans, but white communities as well. His precise diction and passionate words reflected a humble and principled demeanor, which led him to deliver a message to the American people, considered as one of the greatest events in history (â€Å"Dream,†n.d.). An ordinary man, Martin Luther King Jr had an extraordinary message in his speech â€Å"I Have A Dream†that called for human equality and changed social justice, that impacted Americans for many generations to come by using Aristotle’s literary devices of ethos, pathos, and logos, historical and literary references, metaphors, and poetic devices. First, Martin Luther King Jr.’s speech, â€Å"I Have a Dream†accomplished what the founding fathers in American history could not: a call for all people to receive ... ...cted his message. Since then, segregation in all public places that includes America’s schools and government institutions has been abolished. African Americans commonly receive scholarships and equal opportunity for employment. America also elected the first black president of the United States, Barrack Obama. King’s â€Å"I Have a Dream†speech fulfilled his vision of human equality. His focus on the ordinary man to achieve extraordinary things is much like the stamp of his own character as a gift to the masses he would never personally know. References King, M.L. Jr. (1963, August 28). I have a dreamâ€â€address at March on Washington. Martin Luther King Speeches. Retrieved from http://www.mlkonline.net/dream.html Martin Luther King Online (Producer) I have a dream speech video. Retrieved from http://www.mlkonline.net/video-i-have-a-dream-speech.html
Sunday, January 12, 2020
Sen No Rikyu Sen
Sen No Rikyu The most influential Japanese tea master in Japan’s history is considered to be Sen No Rikyu. He made the tea ceremony Chanoyu (Way of tea) into an art form. Sen no Rikyu was born in 1522 to the name of Yoshiro in the merchant city of Sakai. Rikyu was born to a prominent family, his father, Yohei, was a city council member (The Japanese Way, 1998) as well as an accomplished merchant. (Above) Sen No Rikyu Developing of Wabi-Cha Wabi-Cha is a Japanese discipline of drinking tea. As stated in the article â€Å"Two for Tea†: The â€Å"Wabi†refers to the beauty that is found in simple things and Cha means tea. Japan Journal) At a young age Sen No Rikyu began to study tea ceremony under Kitamuki Dochi. During his time with kitamuki Dochi, he studied the elegant tea traditions of Higashiyama, which resembles that of a traditional Chinese tea ceremony and is best suited for a shoin room. (Fujimori, 2007) See link for a brief description of a Shoin Room: htt p://www. metmuseum. org/toah/works-of-art/shoin_room At the age of 19 Sen No Rikyu began to study under Takeno Jo-o, where he learned the contemporary style of tea ceremony.This type of tea ceremony was best suited for a smaller room, known as thatched tea house. In the Daitoku-ji temple, located northwest of Kyoto, Rikyu underwent Zen training as a Zen-Buddhist. After his training he changed his name to Sen Soueki (Japanese). By combining these two different methods of tea ceremonies, he was able to create a new foundation for tea ceremonies as declared in the article â€Å"Rikyu and the Fruition of the way of tea†: As this indicates, Rikyu first studied with Kitamuki Dochin, who practiced the Higashiyama style of tea that had come down from Noami.Thereafter, he studied with Joo in the Juko tradition, and by conjoining these two strands, he was able to construct a new basis for the success of Chanoyu. (The Japanese Way, 1998) (Above) Daitoku-Ji temple Daitoku-ji temple Video : http://www. youtube. com/watch? v=XlurloSuiC0 Sen no Rikyu continue to perfect his tea ceremonial style of Wabi and by 1580 he had fashioned what we know today as Wabi-Cha. As acknowledged in â€Å"Three Chanoyou and Momoyama: Conflict and transformation in Rikyu art†: A number of tea gatherings were recorded which suggest further development of his inclination toward Wabi sensitivities.In the summer of 1577 he held a gathering to open his tea room, probably in Sakai, and invited Matsue Ryusen, Tennojiya Doshitsu, and Tsuda Sogyu; apart from the Koshima bowl, all his tea articles were common and plain, and the meal (kaiseki) was quite simple. The next year he again held a simple gathering in his small room (kozashiki). He continued also to host tea gatherings at which he used the daisu stand, but by 1580 it is clear that he had developed a strong Wabi style. (Tea in Japan, 1998) Thatched tea house Entrance of a Thatched tea houseTea ceremony For a full description a of That ched tea house build by Sen no Rikyu see the first three minutes of this YouTube video: http://www. youtube. com/watch? v=WboHExBcKSg Success as tea master From a young age Sen No Rikyu was a talented tea ceremony host, this is known through the evidence of people writing about his tea ceremonial talent. As stated in the article: â€Å"Tea and council: The political role of Sen Rikyu†: A rich Nara merchant recorded in his diary that he had attended a tea ceremony hosted by the fifteen-year-old Rikyu.This shows that the boy must have been sufficiently accomplished to serve tea to such an important man and that already at this age he had successfully entered the exclusive circle of the powerful commercial elite. (Bordat, 1977) There isn’t a great deal of information about Rikyu middle years. What it’s know is that he continue to developed his tea ceremony methods and became popular among other tea masters of Sakai.As stated in the article â€Å"Three Chanoyu and Momoyama: Conflict and Transformation in Rikyu’s Art†: When Rikyu invited his teacher Joo to a gathering in 1544, just seven months before Joo's death, he used a Korean tea bowl, a kettle with a pattern of clouds and dragons, a Hotei incense container, a Kinrinji tea caddy, and a water jug of Shigaraki earthenware, and displayed a painting by Mu Ch'i with his own inscription in the alcove. These were all suitably valuable articles to show that Rikyu was in the first rank of Sakai tea men.A decade later Rikyu hosted a gathering with Imai Sokyu as the only guest, and Sokyu's account shows that Rikyu continued to collect and use famous and valuable articles; he placed a Semehimo kettle in the hearth, narcissus flowers in the highly-prized Tsuru no Hitokoe flower vase, and used a Shigaraki water jug, a Korean tea bowl, and the celebrated Narashiba Katatsuki tea caddy which had been beloved by Torii Insetsu and was afterward passed to Shimai Soshitsu of Hakata and, finally, to Hideyoshi (I should discuss about him later on).The available records thus make clear that Rikyu from an early age shared with the other Sakai tea men a liking for the collection and display of valuable articles, and he developed his aesthetic sense in accordance with his training in the Higashiyama tradition. (Ludwig, 1989) Below are two of Sen No Rikyu best saying: Though many people drink tea, if you do not know the Way of Tea, tea will drink you up. and The Way of Tea is naught but this: first you boil water, then you make the tea and drink it. Sen No Rikyu and his political rise.Even though Sen No Rikyu was a well known tea master, he never serve tea to the most powerful Daimyo of the region Oda Nobunaga, as stated in the article â€Å"Three Chanyu and Momoyama: Conflict and Transformation Rikyu’s Art†: Rikyu never attained such importance with Nobunaga, perhaps because his merchant family was not as powerful in Sakai. Approximately in 1570 Sen no Rikyu was int roduced to Oda Nobunaga, during this period Nobunaga was attempting the unification of Japan. Nobunaga who popularized Sen no Rikyu tea ceremony used it originally as a way to talk politics and business. Oda Nobunaga Biography) Rikyu along with Imai Sokyu, and Tsuda Sogyu, were placed in charge of tea ceremonies for Nobunaga. By 1575 Rikyu was acting tea master for Nobunaga as stated in the article â€Å"Three Chanoyou and Momoyama: Conflict and transformation in Rikyu art†: At a victory celebration after in 1575, Nobunaga turned to chanoyu and hosted a deluxe gathering at Myokoji Temple, inviting seventeen tea men from Kyoto and Sakai to display and use his many treasured tea articles.Rikyu's role in this sumptuous ceremony is indicated in Shincho Koki by the phrase â€Å"sado wa Soeki,†showing that Rikyu acted as tea master for Nobunaga. (Ludwig, 1989). (Above) Oda Nobunaga Rikyu continue to gain prestige above the other two tea master, mostly due to Nobunagaâ€℠¢s preference for Rikyu as he had become his secretary and highly trusted middleman. (Bodart, 1977) During this same period Rikyu was an established merchant that supported Nobunaga’s campaign as stated in the essay â€Å"Tea in Japan†: In a letter from Nobunaga address to Rikyu there is this note of thanks for a thousand musket balls.As Nobunaga continue to gain land he wanted to transform Chanoyu into his own possession (Kamakura, 1989), causing it to become a national practice, as it was way of showing Nobunaga’s supremacy. In 1582 Oda Nobunaga was assassinated, after a power struggle Toyotomi Hideyoshi claim most of Nobunaga’s clan and land. During this period Rikyu ingenuity ascended to new heights as well as his political power.In 1585 for the first time tea was formally presented to the Emperor, Emperor Ogimachi, at the Imperial Palace. As Rikyu didn’t posses rank or status he could not attend the ceremony, this issue was solve and is best d escribe in the essay â€Å"Sen No Rikyu: Inquiries into his life†: In order to be admitted into the palace either to have such as high rank and office, or alternatively, to assume the status of a priest who transcendent lay distinctions.Thus Rikyu took the priestly designation of Koji (Buddhist Layman) It is also believe that at this time Rikyu rose from one of many tea master to become Tenka Gosado â€Å"the tea master of Japan. (Bodart, 1977) (Above) Toyotomi Hideyoshi During Hideyoshi reign Rikyu political power increase so much so that he played a central role as stated in the article â€Å"Three Chanyu and Momoyama: Conflict and Transformation Rikyu’s Art†:With Hideyoshi in control, the political use of the leading tea masters continued, and Rikyu played a central role.This can be seen from his letters of 1584 and 1585, which show he was well informed of Hideyoshi's plans in the campaign against Oda Nobukatsu's and Tokugawa Ieyasu's forces and the Etchu ca mpaign against the Sassa, took a deep interest in these military affairs, and was even given responsibility in the custody of Osaka. (Ludwig, 1989) (Above) Osaka Castle Sen No Rikyu Death Rikyu became more than a tea master to Hideyoshi, he was often an advisor on other matters. Hideytoshi allow Rikyu to maintain his independence, but disagreements cause their relationship to fail.It is believe that when Rykyu refused Hideyoshi’s request to take Rikyu’s daughter as a concubine, the relationship broke and never recovered. (Zen)In 1591 Hideyoshi eventually order Rikyu to commit Seppuku (Ritual suicide) the true reasons are not know but according to the Article â€Å"Zen stories of Samurai†: Tradition holds that Hideyoshi was infuriated when he entered the gate of Daitoku-ji temple (whose construction he had funded) and saw that he was walking under a statue of Rikyu Just before his death, Rikyu called together his family and disciples.He then composed his deat h poem. I raise the sword. This sword of mine; Long in my possession. The time is come at last. Skyward I throw it up! Sen No Rikyu Legacy Sen No Rikyu legacy can still be seen today in Japanese tea ceremonies. As he perfected the â€Å"Way of Tea†this cause all of the earlier styles of tea ceremonies to vanished with Rikyu death. Today all modern styles of tea ceremonies can be traced directly or indirectly to Rikyu. After his death Rikyu family scattered and when into hiding as stated in the article â€Å"A rief History of Chanoyu†: Though the family had been scattered and were in hiding in the residences of various generals , his son Shoan and grandson Sotan, succeeded in reestablishing the family name and reassembling their possessions. They began their task by rebuilding the Zangetsutei and Fushinan tea houses at Ogawa Teranouchi in Kyoto. Today three Sen families exists, this families continue the tradition of holding a memorial service every month at the mutual family temple. (A Brief) (Above) Sen No Rikyu Grave A timeline of the Chonoyu can be view at this link: ttp://www. tea-passage. com/timeline. html Reference A Brief history of chanoyu. (n. d. ). Retrieved from http://cla. calpoly. edu/~bmori/syll/Hum310japan/Tea%20History. html Bodart, B. M. (1977). Tea and counsel. the political role of sen rikyu. Monumenta Nipponica, 32(1), FUJIMORI, T. (2007, August). Two for tea. Retrieved from http://www. japanjournal. jp/tjje/show_art. php? INDyear=07;INDmon=08;artid=f163e1f847cf981422ef0f1ccc Kumakura, Isao. (1989). Sen no rikyu: inquiries into his life and tea. Tea in Japan: Essays on the History of Chanoyu, 33.Ludwig, T. M. (1989). Tea in japan: essays on the history of chanoyu.. Honolulu HI: University of Hawaii Press. Oda nobunaga biography. (n. d. ). Retrieved from http://www. biographybase. com/biography/Oda_Nobunaga. html The Japanese way of tea: from its origins in china to sen rikyu. (1998). Honolulu HI: University of Hawaii P ress. Tea in Japan: essays on the history of chanoyu. (1998). Honolulu HI: University of Hawaii Press. Zen stories of the samurai . (n. d. ). Retrieved from http://www. zenstoriesofthesamurai. com/Characters/Sen%20no%20Rikyu. htm
Saturday, January 4, 2020
Marriage In Chaucers The Canterbury Tales - 1709 Words
In Geoffrey Chaucer’s The Canterbury Tales, a group of traveling pilgrims on their way from London to Canterbury pass the time by telling each other stories and tales. A handful of the tales are on the topic of marriage, most notably The Miller’s Tale, The Wife of Bath’s Tale and The Merchant’s Tale. The Miller talks about his wife and marriage poorly in his prologue and his tale is just as cynical. The Wife of Bath reveals in her prologue that she has had five husbands, something that was frowned upon then just as it still is in today’s society. In her tale, the story sees the main character change his view on his own marriage from a negative thing to something he cherishes. Finally, The Merchant’s prologue reveals that he, too, has a†¦show more content†¦However, The Miller says that there was quite an age difference between John and Alisoun, his wife, and that John â€Å"heeld hire narwe in cage†, meaning that he held her i n confinement (Chaucer 267). Husbands having this type of control over their wives was not unique to this time period seeing as it was the norm for many years to come. One part of the story describes what Alisoun is wearing and how she looks. This section goes on for lines and lines and implies that women are only good for their appearance. He also says that Alisoun is â€Å"gent and smal†, which can be translated to slender and delicate while also revealing that she is merely eighteen years old (Chaucer 267). As the story goes on, Nicholas is introduced. He professes his love for her and begs her to return the emotion. She declines and he reacts negatively, to which Alisoun immediately changes her mind and returns his love. She says that they can be together if they wait patiently and are secretive (Chaucer 268). Planning to cheat on one’s husband is not something that would be viewed positively in that time and this shows that Alisoun, in a way, did not conform to th e way that women were expected to act in marriages at the time. Even though cheating has never been held to a high standard during any time period, having a female character want to act unfaithfully to her husband can be seen as a good thing in terms of female empowerment in The Miller’s Tale. Before Chaucer begins The Wife ofShow MoreRelatedAttitudes Toward Marriage in Chaucers the Canterbury Tales1477 Words  | 6 PagesAttitudes Toward Marriage in Chaucers The Canterbury Tales Chaucers The Canterbury Tales demonstrate many different attitudes toward and perceptions of marriage. Some of these ideas are very traditional, such as that discussed in the Franklins Tale, and others are more liberal such as the marriages portrayed in the Millers and the Wife of Baths Tales. 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